The Professionals and Meridian West is holding a series of 15-minute thought leadership masterclasses. In this video, and with special guests Sasha Rodrigues, Alastair Beddow and Suzanne Snowden, we discuss:
– how to find the right themes for thought leadership campaigns;
– the best approaches to campaign planning; and
– how to engage internal audiences when working remotely.
This video is essential viewing for anyone responsible for planning and delivering thought leadership programmes in professional services firms.
The thought leadership in 15 minutes masterclasses continue throughout November 2020 with sessions on cutting edge research techniques, the personalisation of thought leadership, and using thought leadership to drive client conversations.
To register to join the free to attend events visit meridianwest.co.uk/events/