Law firm Lodders promotes marketing specialist

Regional law firm Lodders has promoted marketing specialist Angela Howard to the role of marketing manager. The promotion follows a wake of ongoing growth and new client wins for the firm.  Angela joined Lodders’...

Hausfeld creates all-woman C-suite

Global litigation firm Hausfeld has created an all-woman C-suite following the appointment of Bridget Uebel to a new role as Global Chief Marketing Officer. Bridget joins Global Chief Operating Officer, Catherine Gill, and Global...

Preparing the next generation of lawyers for a career in private practice – a commercial perspective

It is time for marketing and BD teams to step up and shape the law firm leaders of tomorrow, says Barbara Koenen-Geerdink.

Demonstrating the value of marketing and business development – outputs versus productivity

Susanne Pugsley asks BD and marketing teams what are you measuring and does it really demonstrate value? “It doesn’t...

Payne Hicks Beach appoints new Director of Marketing

Law firm Payne Hicks Beach has appointed Ruth Napier as its new Director of Marketing. At the same time, the firm has also appointed a...

What do professional services marketing teams need to know about Google Updates

Google has announced a series of core updates. David Sayce explains what these will mean for digital marketers in professional services firms.

Finding the right creative agency to support your in-house team

Brand creation isn’t something that happens overnight. You might be able to create a logo or decide on your brand colours fairly quickly, but there are several key relationships that need to be continually...

Brand Guardianship: The Importance of Looking After Your Brand

Your firm has, at last, completed a long-overdue rebrand. You’ve invested significant resources, time, and budget into designing a professional brand that really reflects the business and supports your growth strategy. If done well,...

Is your Law Firm Lagging Behind? 5 Signs Your Brand Needs a Refresh

There’s no disputing that the world has drastically changed, particularly recently.  Every industry has felt the impact of the...

Demonstrating the value of marketing and business development – outputs versus productivity

Susanne Pugsley asks BD and marketing teams what are you measuring and does it really demonstrate value? “It doesn’t...

What do professional services marketing teams need to know about Google Updates

Google has announced a series of core updates. David Sayce explains what these will mean for digital marketers in professional services firms.

Five steps towards better innovation communications

Innovation strategies, programmes and initiatives can be tricky for professional services firms to communicate effectively. Disruption is real for professional services and...

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