PSM – The Professionals exists to Inform, Connect and Support consultants and marketing and business development and other business services professionals who work in the professional services sector.
We create connection through our events and network, provide support through training and mentoring and share information through our publications and groups. Above all, it exists to provide opportunities for you to grow your business.
PSM The Professionals focuses on three areas:

Latest News

The Heroes

Digital Heroes

Bidwells appoints Ben Lee Head of Data and AI

Matt Baldwin -
Ben is leading Bidwells plans to integrate advanced AI and data solutions, driving innovation and efficiency in its client services. He will lead the development and implementation of AI applications, oversee the firm's data warehouse, and manage Bidwells’ AI...
BD Heroes

Why 4-4-2 is still the best pitch formation

Matt Baldwin -
Pitching is more than a game. It is, says Jack Osbon, a matter of life and death. It pays to play to your strengths. The days of false nines, number eights and sixes are in fashion in the football world....
The Heroes

You are The Professionals – Friday moves

Comms Heroes

Chambers UK and UK Bar announces deadlines a week earlier than last year

BD Heroes

Chambers and Partners acquires legal insights specialist Lamp House Strategy

Digital Heroes

A wind of change is blowing through the professional services sector

The Influencers

The Influencers

Ambition Adds Erin Lawler in new US marketing role

Matt Baldwin -
International recruitment firm Ambition has announced that legal marketing and business development veteran Erin Lawler has joined the firm in New York as US Client & Markets Advisor. Lawler has over 20 years of experience in top 100 firms,...
The Consultants

Understanding brand guardianship: The creative agency role

Matt Baldwin -
In today’s fast-moving business landscape, one of the most cherished assets a company possesses is its brand identity, writes Richard Silbermann. A cohesive visual identity acts as the public face of the business, reflecting its personality, values, and brand promise....
The Innovators

From Boomers to Zoomers, how do you build a multi-generational employer brand?

The Influencers

Feeling Stuck? Design Your Happiness Through Experimentation

The Innovators

Shielding property professionals from burnout with Ellie AI

The Influencers

Ambition expands into US with New York office

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