PSM – The Professionals exists to Inform, Connect and Support consultants and in-house marketing and business development and other business services people who work in the professional services sector.
We create connection through our events and network, provide support through training and mentoring and share information through our publications and groups. Above all, it exists to provide opportunities for you to grow your business.
PSM The Professionals focuses on three areas:

Latest News

The Heroes

Comms Heroes

Media relations and challenging teams

Matt Baldwin -
Guest article: Matt Baldwin, Coast There is a challenge facing PR and comms teams in professional services firms.  Some practice areas always seem to be the media’s best friends, and some are, well, just difficult. We all know that employment, tax, intellectual property, real...
BD Heroes

Hasta la vista, BD!

Matt Baldwin -
What can the 1980s sci-fi classic Terminator tell us about marketing and business development? Guest article: Jack Osbon, Wallace LLP In a world where business development has stopped functioning, stalled, or perhaps even started, it can be difficult to win trust,...
Comms Heroes

‘Thank you’ goes a long way

Comms Heroes

The invisible leader

The Professionals

Does your media profile hang on just one or two people?

Legal Directories

ELE strengthens team with two content and directories consultants

The Influencers

The Influencers

New legal recruitment venture targets NHW and asset recovery markets

Matt Baldwin -
ThoughtLeaders4 (TL4) and ABC Chambers Solutions (ABC) have launched a legal recruitment joint venture, ABC Legal Talent. The move brings together a leading legal content and events company and specialist recruiters to the Bar staffed by highly experienced ex-clerks, with...
The Innovators

Ambition Promotes Nicky Acuna Ocana to President – Americas, UK & Europe

Matt Baldwin -
Ambition has promoted Nicky Acuna Ocana to President – Americas, UK & Europe, marking a significant milestone in the firm’s continued global growth and commitment to inclusive, high-performance leadership. Nicky has been with Ambition for 18 years and has built...
The Consultants

Predictions round 3 – the marketing consultants

The Consultants

The Consultants Club exclusive: (Im)Perfect pricing

The Influencers

‘Wired but tired’: the hidden cost of always being ‘on’ in BD and marketing

The Innovators

Go Global: Why Australia should be your firm’s next move

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