PSM – The Professionals exists to Inform, Connect and Support consultants and in-house marketing and business development and other business services people who work in the professional services sector.
We create connection through our events and network, provide support through training and mentoring and share information through our publications and groups. Above all, it exists to provide opportunities for you to grow your business.
PSM The Professionals focuses on three areas:

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The Heroes

Digital Heroes

Associates at US firms with strongest technology practices among least confident AI users

The Professionals -
Law firms with some of the strongest technology practices in the market are among those falling most behind on AI integration, a new report has shown. Associates in US firms deeply embedded in advising clients on technology and IP, as...
BD Heroes

Saffery appoints first Head of Client Development to drive national growth

The Professionals -
Top 20 accountancy and business advisory firm, Saffery, has appointed David Melloy as its first Head of Client Development, a newly created role designed to drive growth across the firm’s national offices.   Based in London, David will work with both...
Comms Heroes

Who’s marketing marketing?

Comms Heroes

The press release is dead. Long live the press release.

Comms Heroes

Authenticity matters

BD Heroes

The growth equation for professional firms: AI + EI = ROI

The Influencers

The Influencers

New legal recruitment venture targets NHW and asset recovery markets

Matt Baldwin -
ThoughtLeaders4 (TL4) and ABC Chambers Solutions (ABC) have launched a legal recruitment joint venture, ABC Legal Talent. The move brings together a leading legal content and events company and specialist recruiters to the Bar staffed by highly experienced ex-clerks, with...
The Innovators

Ambition Promotes Nicky Acuna Ocana to President – Americas, UK & Europe

Matt Baldwin -
Ambition has promoted Nicky Acuna Ocana to President – Americas, UK & Europe, marking a significant milestone in the firm’s continued global growth and commitment to inclusive, high-performance leadership. Nicky has been with Ambition for 18 years and has built...
The Consultants

Predictions round 3 – the marketing consultants

The Consultants

The Consultants Club exclusive: (Im)Perfect pricing

The Influencers

‘Wired but tired’: the hidden cost of always being ‘on’ in BD and marketing

The Innovators

Go Global: Why Australia should be your firm’s next move

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