PSM – The Professionals exists to Inform, Connect and Support consultants and marketing and business development and other business services professionals who work in the professional services sector.
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Latest News

Bidwells appoints Ben Lee Head of Data and AI

Ben is leading Bidwells plans to integrate advanced AI and data solutions, driving innovation and efficiency in its client services. He will lead the development and implementation of AI applications, oversee the firm's data warehouse, and manage Bidwells’ AI...

Why 4-4-2 is still the best pitch formation

Pitching is more than a game. It is, says Jack Osbon, a matter of life and death. It pays to play to your strengths. The days of false nines, number eights and sixes are in fashion in the football world....

Ambition Adds Erin Lawler in new US marketing role

International recruitment firm Ambition has announced that legal marketing and business development veteran Erin Lawler has joined the firm in New York as US Client & Markets Advisor. Lawler has over 20 years of experience in top 100 firms,...

Understanding brand guardianship: The creative agency role

In today’s fast-moving business landscape, one of the most cherished assets a company possesses is its brand identity, writes Richard Silbermann. A cohesive visual identity acts as the public face of the business, reflecting its personality, values, and brand promise....

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