BD Heroes

William McLaughlin Joins McNees as Director of Marketing

US law firm McNees Wallace & Nurick has appointed  William McLaughlin as its Director of Marketing. William joins Chief Practice Officer Jenna Wagner and Director of Business Development Briana Hallett Stiff on McNees’ Business Development and Marketing leadership team and will execute data-driven marketing and communications...

Azets appoints Paula Darvell as Group Chief Marketing Officer

Azets, the international advisory, outsourcing and compliance Group, has appointed Paula Darvell as Group Chief Marketing Officer. Paula is an experienced marketer with a career spanning more than 30 years in senior leadership roles with global technology and Software-as-a-Service (SaaS)...

Why 4-4-2 is still the best pitch formation

Pitching is more than a game. It is, says Jack Osbon, a matter of life and death. It pays to play to your strengths. The days of false nines, number eights and sixes are in fashion in the football world....

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