The Heroes

Serle Court – an award-winning events programme

Serle Court has been shortlisted for its best-in-class events programme at the annual Citywealth Brand and Reputation Management awards. In this interview, business development manager Charlotte Davidson and marketing manager Shana Garioch discuss...

Let’s talk about relationships

Professional services business development and marketing is undoubtedly all about relationships. And that, says Susanne Pugsley, is where the focus of any CRM should rest. Whilst the exact origins are disputed, the term CRM...

Hausfeld – a new website for a profoundly different law firm

In May, Hausfeld launched a new website. The Professionals caught up with the firm’s Marketing and BD Director Silvia Van Den Bruel to discuss the creative process that underpins website development. Hausfeld is one...

How Bates Wells celebrated B Corp Month

Throughout March, Bates Wells proudly celebrated B Corp Month alongside the rest of the global B Corp community. It was, writes Stan Verkaik, a fantastic opportunity to spread the word about the movement as well as collaborate...

Business development in a post-Covid world – Face to Face with Matt Skipper, Mills & Reeve

The business development landscape in professional services firms has changed dramatically over the past 12 months. BD and marketing teams have had to revisit marketing plans and radically rethink activity. And for many firms that has meant...

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