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GEO: Why Law Firms Can’t Afford to Ignore the Next Frontier in Search

Guest article: Alastair Banks and Joe Caley, Optix Solutions For more than two decades, law firms have been told the same story: optimise your website for Google, climb the rankings, and you’ll win new business. Search Engine Optimisation (SEO) became...

Cyber Essentials Plus for ELE

Leading legal directories consultancy and copywriting agency ELE has achieved Cyber Essentials Plus certification, setting a new standard for security in legal directories consultancy Cyber Essentials Plus is the highest level of the UK government-backed Cyber Essentials scheme. As the...

Overwhelmed by AI? How to Eat the Elephant One Bite at a Time

Gues article: Vikki Bentwood, Legal Linchpin Last week, three different colleagues sent me variations on the same ChatGPT update. Each one with a single word: "Thoughts?" I didn't have thoughts. I had a growing sense that I was supposed to have...

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