HomeThe HeroesThe Professionals

The Professionals

Why smaller events deliver bigger PR value

Guest article: Matt Baldwin, Coast Communications Events have long been the bedrock of marketing and business development – and for good reason. They build relationships and spark new conversations. There is kudos in the large event. The more people in...

Who’s marketing marketing?

Guest article:Β Matt Baldwin,Β Coast There is a saying that you should never judge a builder by the state of their own home. They are, so we are led to believe, too busy working for their customers to get their own house...

The press release is dead. Long live the press release.

Guest article: Matt Baldwin, Coast A recurring PR theme is the demise of the press release. Every couple of years, media and PR commentators will boldly claim the press release is dead – ignored by journalists with bulging email inboxes, used...

Subscribe to our newsletter

To be updated with all the latest news, offers and special announcements.