Home The Heroes BD Heroes Face to Face with Leor Franks

Face to Face with Leor Franks

Leor Franks is one of the marketing heavyweights having worked with the world’s largest and most dynamic professional services firms.

The Professionals caught up with Leor to discuss how marketers can audit the current state of their business to help them make better decisions on the development of marketing planning and objectives.

Leor’s practical client-centric four-step model, called the Favourability Journey, will help marketer build better marketing strategies.

This interview will help marketers starting in a new role, reinvigorating post-COVID market strategies, and in 2021 planning.

Matt Baldwin
Co-founder – Coast Communications

Related articles

Major law firms increasingly turning their backs on LinkedIn for recruitment

A new report from TBD Marketing suggests that law firms are increasingly reluctant to use LinkedIn for recruitment. The TBD Marketing Jobs...

Client experience – the buzzword of 2022

The client or customer experience has always been at the heart of good business and marketing. But in the last few years,...

The Professionals Newsletter