PSM – The ProfessionalsInside the Professional Services Market

Stuart Smith has been a driving force for law firm digital marketing over the last decade. In August this year, after spells at Winckworth Sherwood and Charles Russell Speechlys, he took on a new challenge – to transform the...

Marketing events manager Leanne Loome has quite literally seen it all over the past six months, from a small home office fire breaking out, unintentionally shared lavatory breaks, many family pets, and even occasional nudity. Apart from a few and...

Thought leadership is changing. Professional services firms are adopting a more agile approach to thought leadership campaigns and new ways to engage clients. In this video, The Professionals goes face to face with Ben Kent and Jonathan Litterick from...

How have law and accountancy firms changed the way they use LinkedIn during the COVID pandemic? LinkedIn has some 675 million users and back in March before the world went into lockdown, some three million posted content regularly. Today,...

The distributed law firm model is growing at an exponential rate. New model providers are taking advantage of good lawyers wanting to work in a different way and shaking up the traditional law firm model. Nexa Law’s sales director Nigel...

Framing your thinking: agile communications for autumn At times of crisis, the value of professional firms in helping their clients navigate through uncertainty should come to the fore. After all, what is the benefit of providing a wide range of...

Rayden Solicitors is one the UK’s leading divorce law boutiques. It is also winning plaudits for its unique branding. With the firm nominated for two Law Society Excellence Awards, The Professionals spoke to Emma Kent to find out more. Penguins...

South coast law firm Paris Smith has been shortlisted in the annual Law Society Excellence Awards for its COVID hub that puts community and clients at its heart. Helen Freeston, the firm’s marketing director, shares with The Professionals its...

Midlands powerhouse Wilson Browne Solicitors has been shortlisted in the annual Law Society Excellence Awards for the fourth year in a row. Wayne Jenkins, the firm’s Business Development and Marketing Director tells The Professionals why. Wilson Browne Solicitors has six...

Client experience is not part of the DNA of today’s legal businesses. But that is changing. Jeremy Hopkins tells The Professionals that marketing and BD leaders need to take the driving seat. Despite what many law firms will claim, the...