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TV and radio advertising: Is it time to change the channel?

As digital marketing continues to grow in popularity, are traditional channels still worth the investment for law firms? Andy Cullwick, director of marketing at First4Lawyers, explains why there may be life in the old dog yet. In the current cost-of-living crisis, we’re...

Thought Leadership: Are you missing a trick?

Poor design will hold back carefully planned thought leadership campaigns, says Brand Remedy’s Richard Silbermann. Thought leadership has become an important differentiator for professional services firms looking to establish themselves as industry experts. Well-researched thought leadership helps build credibility, fosters trust...

You are The Professionals – Friday Moves

After an August break, Friday Moves returns. Here we celebrate your promotions, achievements and new roles. Congratulations to you all. And do get in touch if you want to appear in next week’s Friday Moves. Dentons has appointed Laura Syrett...

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