The Heroes

Money for nothing? Law firms seeing little return on investment in social media, research shows

Law firms are spending a significant chunk of their marketing budgets on social media, but do not really understand how to make it work and so are seeing little return on investment, new research shows. The average firm spends around...

HW Fisher appointment Louise Hughes as Marketing Director

HW Fisher, part of Sumer Group, a top 15 accountancy practice, has appointed two new Directors to support the firm’s continued growth.  As part of the firm’s latest round of promotions, Louise Hughes is appointed Marketing Director for HW Fisher...

haysmacintyre reveals new name and brand

Award-winning top 10 London accountancy firm haysmacintyre has unveiled a new name and new brand. A nod to how the firm’s clients and people refer to it, the firm will be called HaysMac with a modern identity emphasising its...

How to keep your business on track? Map out the perfect customer journey

If the customer is always right, then it’s crucial to keep them happy. Andy Cullwick, director of marketing at First4Lawyers, explains how. In today’s age of social media where a company’s reputation can be trashed in a matter of minutes, it’s never...

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