Mondaq, a leading global provider of content marketing, data, and analytics solutions for professional services, and MyMai, a pioneer in AI for Business Development, are proud to announce an integrated client engagement process, from publication to conversation.
Mondaq publishes thousands of articles monthly from over 1,500 leading law and professional services firms worldwide. Readership data and analytics provide signals to the needs and priorities of Mondaq’s senior-level decision-maker audience.
Mondaq and MyMai are announcing a partnership to help firms act on those signals. MyMai’s AI platform will integrate Mondaq’s readership data with news, company announcements, regulatory changes, and other signals to form a picture of reader needs and priorities. Together, Mondaq and MyMai are helping firms proactively engage clients and prospects—nudging them with opportunities, curating their firm’s best content, and drafting personalized messages.
“In many firms, content marketing and business development are de-coupled from one another,” said Mondaq’s chief product officer, Richard Anderson. “MyMai and Mondaq are partnering to change that. We’re building an integrated, fully-permissioned, end-to-end process from publishing to outreach to client conversations. It’s really exciting.”
“AI is transforming business development for professional services firms,” said MyMai founder Michael Idinopulos. “With data like Mondaq’s, MyMai can pinpoint what’s keeping a client awake at night, and help firms reach out to that client with targeted messaging that’s helpful and appropriate. That level of personalization used to be prohibitively time-consuming. Now, we can scale it.”