The march of the penguins – Rayden Solicitors

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Rayden Solicitors is one the UK’s leading divorce law boutiques. It is also winning plaudits for its unique branding. With the firm nominated for two Law Society Excellence Awards, The Professionals spoke to Emma Kent to find out more. Penguins...

Community and clients – Paris Smith

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South coast law firm Paris Smith has been shortlisted in the annual Law Society Excellence Awards for its COVID hub that puts community and clients at its heart. Helen Freeston, the firm’s marketing director, shares with The Professionals its...

‘Worrying from Home’ – Wilson Browne Solicitors

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Midlands powerhouse Wilson Browne Solicitors has been shortlisted in the annual Law Society Excellence Awards for the fourth year in a row. Wayne Jenkins, the firm’s Business Development and Marketing Director tells The Professionals why. Wilson Browne Solicitors has six...

Client experience “still walking around the dancefloor”

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Client experience is not part of the DNA of today’s legal businesses. But that is changing. Jeremy Hopkins tells The Professionals that marketing and BD leaders need to take the driving seat. Despite what many law firms will claim, the...

The future of the office and what that means for BD...

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First appearing some 5,000 years ago in ancient Rome, the office is an enduring aspect of society, surviving revolution, technology and even Ricky Gervais. It is, in short, an efficient place to work. But that is changing, says Bruce Dear,...

Talented marketers in demand as recruitment market hots up

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The demand for talented marketers remains strong as professional services firms look to fill ‘business critical’ roles. The Professionals asks Totum Partners how the coronavirus pandemic is changing the professional services recruitment market? Late March and April were tense times for...

Thomson Snell & Passmore – 450 not out

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In July 2020, the law firm Thomson Snell & Passmore marked its astonishing 450th anniversary. It is, by quite some way, the UK’s oldest law firm and recognised by the Guinness Book of Records. Charlotte Eberlein and Eleanor Pinkerton told...

Time to celebrate the ‘invisible thread that ties everything together’

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Professional services firms need to attract the best marketing and business development talent possible. And one way to do that is to celebrate the achievements of those teams. In July, Gateley’s 30-strong marketing and business development team beat some of...

We’re all digital now

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We’re all digital now, so is it time to drop the ‘digital marketing’ label? Not just yet, says Alex Footman, head of marketing and business development at Quantuma. Alex joined Quantuma, the advisory firm, in March this year just as...

Optimism and opportunity – rebuilding real estate

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Eversheds Sutherland is one of the real estate heavy hitters. It is, as you would expect, showing clear industry leadership as we emerge from the global post-Covid lockdown in its Optimism and Opportunity campaign. Christine Baltas, senior marketing manager and...

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Lucy Rao joins Kennedys as Global Business Development Director

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Global law firm Kennedys has appointed Lucy Rao as Global Business Development Director. In this newly established role, she will oversee the firm's Pursuits, Clients & Markets, and CRM teams,  comprising more than 30 business development professionals across the...