Top 20 accountancy and business advisory firm, Saffery, has appointed David Melloy as its first Head of Client Development, a newly created role designed to drive growth across the firm’s national offices.   Based in London, David will work with both...

Guest article: Matt Baldwin, Coast There is a saying that you should never judge a builder by the state of their own home. They are, so we are led to believe, too busy working for their customers to get their own house...

Guest article: Matt Baldwin, Coast A recurring PR theme is the demise of the press release. Every couple of years, media and PR commentators will boldly claim the press release is dead – ignored by journalists with bulging email inboxes, used...

Guest article: Matt Baldwin, Coast PR and communications teams have spent years refining tone, language and style to carefully control corporate messaging. Clear, purposeful writing is expected - and so too authenticity.  But those very qualities that once signalled professionalism are...