AI is certainly not a new phenomenon, and many firms and individuals within professional services firms are experimenting and even using it to save time. However, for many firms, its full potential to deliver and enhance their business development...
It’s promotion season for most professional services firms and with it the deluge of press releases that all echo the same – ‘delighted to announce’, sometimes ‘thrilled’ and almost certainly ‘joining the whole firm to congratulate’.
It highlights the love-hate...
A new report on the top 50 UK law firms provides useful insights to marketing and early careers teams aiming to get the most from their brand personality online, explains Grahame Jones at Soukias Jones.
Pushing brand identity and using...
