Your marketing and business development teams should be networking and here’s...

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Networking shouldn’t be for the ‘traditional fee earners’ only and firms who think that way are missing out on a wide range of advantages that could benefit their businesses, says Sophie Hudson. Here are a few reasons why networking...

Setfords Appoints New Communications Director to Lead on Brand Strategy

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Top 100 law firm and Sunday Times 100 fast-growing company Setfords has announced the appointment of Eric Woollard-White as Director of Brand, Communications and PR. Woollard-White, a former journalist who was communications chief for the BBC Dragons’ Den panelist Peter...

Listen, Act, Repeat – how professional services businesses will survive and...

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Client listening should be always on, writes Paul Roberts, CEO of MyCustomerLens. January is the month for predictions and there has been no end of prognostications about 2023 being a crunch time for many professional services firms. Instability abroad and the...

Can law and accountancy firms use social media influencers to greater...

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Social media influencers are unlikely to replace the trusted client testimonial, but they can help professional services firms build audience engagement, says Andrew Trotman. Utilising influencers as part of a promotional campaign, also known as influencer marketing, is an exciting...

US law firm gifts NFTs to its employees providing them with...

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Grungo Colarulo, LLC, a New Jersey-based law firm has announced that it has gifted CryptoMories non-fungible tokens (NFTs) to its employees as year-end bonuses that will provide them and their family members unlimited mental health services. In doing so, Grungo Colarulo...

What does the App Store and Google Play want to see...

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Uploading your app to the App Store and Google Play is not as straightforward as it looks. Maksym Fedoriaka from www.applifting.cz offers some handy hints and tips.  Submitting your app to the App Store can be challenging for an experienced developer and...

Avoiding the top five errors freelancers make on their tax returns

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Marketing and business development consultants should get on top of their tax returns, writes Mike Parkes, a tax expert at GoSimpleTax. Every year, there is a surge of activity on the HMRC website in the hours approaching midnight on 31...

Learnings from Musk: whether a buy-out or merger, new leadership comes...

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Although we’ll never know all the facts, Elon Musk’s Twitter takeover is a lesson for professional services on how not to bring two cultures together, writes Sophie Hudson, Head of Marketing and Business Development at solicitors Sherrards. There are three...

M&A advisors launch podcast to help creative agencies through recession

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Waypoint Partners, a global growth and M&A advisory firm, has launched its Waypointers podcast, designed to share insight, advice and knowledge from the leading lights of the creative, digital and tech landscape.  With new episodes published regularly, the podcast brings together...

Reed Smith CMO recognised in Kindness & Leadership UK listing

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Global law firm Reed Smith’s London-based Chief Marketing Officer Sadie Baron has been included in the Kindness & Leadership ‘50 Leading Lights’ listing in the UK. The Kindness & Leadership ‘50 Leading Lights’ campaign promotes a kinder approach to leadership...

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You Are The Professionals – Friday moves

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It’s Friday and time to celebrate your achievements. Congratulations to those who have started this week with a promotion and a new job. You are The Professionals. Brodies has appointed Julie McConnell as its Business Development & Marketing Director. She...