PSM – The Professionals exists to Inform, Connect and Support consultants and in-house marketing and business development and other business services people who work in the professional services sector.
We create connection through our events and network, provide support through training and mentoring and share information through our publications and groups. Above all, it exists to provide opportunities for you to grow your business.
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Latest News

Reshaping professional services – what happens when private equity meets partnership?

Guest article: Mary Cloonan, Marketing Clever Private equity is becoming a common feature in the professional services sector. It is impacting accountancy, legal and advisory firms across the UK, Ireland and the US. These reflections are based on my experience...

The problem with cross-selling

Law firms are losing out on millions of pounds in missed opportunities to cross-sell services according to research by Passle, the AI-powered thought leadership platform for professional services. Chief marketing officer Connor Kinnear explains why.  Law firm marketers have spent...

‘Wired but tired’: the hidden cost of always being ‘on’ in BD and marketing

Guest article: Ann-Marie Goodbody, Goodbody Wellness Co It’s not even 9am. You’re on your third coffee, your inbox is heaving, and your to-do list already feels out of control. Mentally, you’re switched on, solving problems, responding fast, making things happen....

Go Global: Why Australia should be your firm’s next move

For ambitious UK-based professional services firms, Australia represents a land of serious opportunity. Yet despite strong historical, cultural and economic ties between the two nations, many firms approach expansion into Australia making assumptions that simply don't translate, says Bree...

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