PSM – The Professionals exists to Inform, Connect and Support consultants and in-house marketing and business development and other business services people who work in the professional services sector.
We create connection through our events and network, provide support through training and mentoring and share information through our publications and groups. Above all, it exists to provide opportunities for you to grow your business.
PSM The Professionals focuses on three areas:

Latest News

The Heroes

The Thought Leaders

Millions being lost by lawyers who fear appearing too ‘pushy’

Matt Baldwin -
Lawyers who do not refer clients to colleagues for fear of appearing pushy are costing their firms millions in lost revenue, a new study has found.  Cross-selling is the biggest missed opportunity to boost profits, according to three-quarters of senior...
Brand Ambassadors

The ‘Why’ Behind the White & Black Rebrand: A Deeper Dive

Matt Baldwin -
Following the recent announcement of White & Black's rebrand, Sam Ridgway, the firm's Head of Marketing and CSR delves deeper into the motivations and strategic thinking behind the firm's evolved identity. White & Black has always recognised that legal challenges...
Brand Ambassadors

Industry rebrands Omny to launch a bold, people-first identity for the modern workplace

Digital Heroes

AI Is Rewriting the Internet – And Google Just Gave Us a Sneak Peek

The Heroes

You Are The Professionals – Friday moves

Brand Ambassadors

Experience the Difference – White & Black announces rebrand

The Influencers

The Innovators

Go Global: Why Australia should be your firm’s next move

Matt Baldwin -
For ambitious UK-based professional services firms, Australia represents a land of serious opportunity. Yet despite strong historical, cultural and economic ties between the two nations, many firms approach expansion into Australia making assumptions that simply don't translate, says Bree...
The Innovators

Mondaq and InterAction Announce Strategic Partnership

Matt Baldwin -
Mondaq, a global leader in AI-enabled content marketing, data, and analytics solutions for professional services firms, and LexisNexis InterAction, a premier client relationship management (CRM) software platform for law firms, are excited to announce a new data integration partnership. This...
The Innovators

Mondaq and MyMai Team Up to Deliver End-to-End Client Engagement, Powered by AI

The Influencers

Consortium – More than Marketing heads ‘down under’

The Influencers

MyCustomerLens launches new product to unlock firms’ data potential

The Consultants

Industry and Reso shortlisted for triple recognition at Transform Awards MEA 2025

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